Cookie Policy

This Cookie Policy explains how Wildberry.ee uses cookies and similar technologies. This policy forms part of the Wildberry.ee Privacy Policy.

Last updated: 22.06.2026

1. What is a cookie?

A cookie is a small text file that a website stores on the Buyer’s device (computer, tablet, or phone) while they are visiting the website. Cookies allow the website to recognize the Buyer’s device and remember their preferences and actions.

2. Why do we use cookies?

Wildberry.ee uses cookies to ensure the functionality and security of the website, remember the Buyer’s choices and shopping cart contents, analyze website usage and improve the user experience, and provide the Buyer with more relevant advertising.

3. Types of Cookies

3.1. Necessary cookies. These cookies are essential for the website to function and enable basic features such as the shopping cart and secure login. These cookies cannot be disabled and do not require the Buyer’s consent.

3.2. Preference cookies. These cookies remember the Buyer’s choices, such as language settings and previously entered information, to make using the website more convenient.

3.3. Analytics cookies. These cookies help us understand how visitors use the website by collecting anonymous and aggregated information. We use this information to improve the website.

3.4. Marketing cookies. These cookies allow us to show the Buyer relevant advertising on the Wildberry.ee website and third-party platforms, as well as measure the effectiveness of advertising campaigns.

We use the types of cookies described in sections 3.2, 3.3, and 3.4 only with the Buyer’s consent, which the Buyer can provide or refuse through the cookie consent banner displayed on the website.

4. Cookies Used
   

Necessary:
session / cart (management of the website session and shopping cart), duration: session.
cookie_consent (storing the Buyer’s cookie preferences), duration: up to 12 months.

Analytics:
_ga, ga*, _gid (Google Analytics, visitor statistics), duration: up to 24 months.

Marketing:
_fbp, fr (Meta Pixel, ad targeting and measurement), duration: up to 3 months.
_ttp (TikTok Pixel, ad targeting and measurement), duration: up to 13 months.

5. Third Party Cookies

Some cookies are placed by third parties, such as Google, Meta, and TikTok. These cookies are subject to the respective service providers’ privacy and cookie policies. Wildberry.ee does not control the content of third-party cookies.

6. Managing and Withdrawing Consent

When visiting the website for the first time, the Buyer can choose which cookies they allow through the cookie consent banner. The Buyer can change their preferences or withdraw their consent at any time by reopening the cookie settings on the website.

7. Managing Cookies in the Web Browser

The Buyer can also manage and delete cookies through their web browser settings. Please note that disabling necessary cookies may prevent some website features from functioning properly.

8. Changes to This Policy

The Seller has the right to update this Cookie Policy. The current version is always available on the Wildberry.ee website.

9. Contact

For any questions regarding cookies and the processing of personal data, the Buyer may contact the Seller: LuxuryCanoodles OÜ, registry code 17002233, Laeva tn 2, 10111 Tallinn, Estonia, email: info@wildberry.ee.